AGING ICON

LIVE HOW YOU WANT TO LIVE

The Age Advantage and Why Your Best Work Is Still Ahead of You

Welcome to Your New Chapter

Who says your best years are behind you?

Let’s bust that myth wide open.

Because your best work, your most fulfilling projects, and your most meaningful connections might still be ahead of you. That’s the beauty of the Age Advantage where wisdom meets clarity, and passion finally gets the spotlight.

What Is the Age Advantage?

The Age Advantage is simple: it’s the benefit of living long enough to truly know yourself. You’ve got experience, resilience, perspective, and stories worth telling. You’ve spent a lifetime learning, and now? Now is the time to put that to use on your terms.

1. Experience Is Your Superpower

In today’s world, where everything moves fast and reinvention is the norm, your decades of experience are priceless. You’ve led, built, navigated, and grown. That puts you in a league of your own.

Use It:

  • Highlight your experience as an asset, not a footnote.
  • Update your LinkedIn to reflect your full journey and transferable skills.
  • Become a consultant, advisor, or mentor. Your insight solves real-world problems.

2. Overcoming Age-Related Doubts

That voice whispering “It’s too late”? It’s lying. Age-related self-doubt is common, but it doesn’t have to lead the way.

Replace it with:

  • Confidence in what you’ve learned.
  • Proof from others who started over well after 50 and thrived.
  • Community support from like-minded peers.

You are not too old. You are too valuable to sit this chapter out.

3. Pivot Into Passion

Have you always wanted to paint, write, speak, or start a business? Maybe you set it aside for family or a “sensible” career. Well guess what? That dream waited. And it’s ready now.

Start here:

  • Take a class.
  • Launch a blog.
  • Start a passion project that brings joy and purpose.

4. Share Your Story and Inspire Others

There’s real power in being seen and heard. Your story matters, and someone out there needs to hear it. Visibility isn’t about ego, it’s about impact.

Ways to Share:

  • Speak at community events or on podcasts.
  • Mentor someone just starting out.
  • Write your memoir, or even just a blog post.

5. Live Boldly, Not Quietly

This is not the time to “fade gracefully.” It’s the time to light up the world with who you are. Whether that means travel, learning new skills, or embracing a new lifestyle, do it with bold joy.

Ideas to Begin:

  • Try something that scares you (a little).
  • Revisit your bucket list.
  • Say yes to the things you put off for “someday.”

You’re Just Getting Started

It’s not about starting over. It’s about starting fresh with everything you’ve already learned, built, and overcome.

This isn’t your second act. It’s your signature one.

The Age Advantage is yours to claim. So, ask yourself:
What would you do if you believed your best years were still to come?
Now go do it.

Key Takeaways

  • Your experience is a competitive edge. Don’t downplay it—lean into it.
  • Doubt is natural, but it doesn’t define you. Replace it with action.
  • Passion isn’t a luxury. It’s a roadmap to fulfillment.
  • Your story matters. Share it, own it, inspire others.
  • The best life isn’t behind you. It’s right here, waiting.

Want to explore how to live your best life—now, not later?
Let’s connect. I’m Caryn Isaacs, Aging Icon, and I’d love to hear what your next chapter looks like.

April 14, 2025 Posted by | Uncategorized | , , , , , , , , | Leave a comment

Business After Receiving My Lifetime Achievement Award

Winning a Lifetime Achievement Award is an incredible honor, a recognition of years of dedication, hard work, and impact. It’s a milestone, a celebration of everything that’s come before. But let’s be clear: it’s NOT the finish line.

Too often, people treat a Lifetime Achievement Award like a period at the end of a sentence, like it’s a signal to start winding down, stepping back, or resting on past success

But for many of us, especially those who consider themselves Aging Icons, that’s simply not how we operate. If anything, this kind of recognition serves as a launching pad for what’s next. It’s a moment to reflect, sure, but also to refocus, reenergize, and recommit to what matters most.

Life is to be lived at every stage. It may require some recalibration, maybe even a few accommodations, but slowing down doesn’t mean stopping. It means evolving. And if you’re an entrepreneur, a leader, or a creative force, there is always more to do, more to build, and more to contribute.

So, if you’ve just received a Lifetime Achievement Award (or you’re on the path to one), here’s how to make sure it’s just the beginning of your next chapter.

Redefine What “Success” Looks Like Now

What drove you 20 years ago might not be what excites you today and that’s okay. Success evolves. Maybe now, it’s not about scaling a business but mentoring the next generation. Maybe it’s about taking your expertise into new spaces like consulting, writing, speaking. The key is to recognize that just because one phase of your career has been celebrated, it doesn’t mean there aren’t new opportunities to explore.

Take a moment to ask yourself: What excites me now? Your lifetime of experience gives you the freedom to pursue what truly lights you up, without the pressure of proving yourself.

Keep Learning and Stay Curious

One of the surest ways to keep yourself engaged is to stay curious. The world is changing fast, and there’s always something new to learn whether it’s technology, business trends, or even a completely different industry.

Sign up for a course. Attend industry events. Read books that challenge your thinking. Engage in conversations with younger professionals to see how they view the world. Staying sharp isn’t just about relevance, it’s about keeping your mind active and engaged in ways that energize you.

Pivot, Don’t Pause

Maybe you don’t have the same energy you did at 30. Maybe you don’t want to be grinding out 60-hour weeks anymore. That doesn’t mean you stop, it means you pivot.

Find ways to work smarter, not harder. This might mean shifting into advisory roles rather than operational ones, launching a passion project instead of running a full-scale business, or structuring your work around your lifestyle instead of the other way around.

Think about what you love doing the most, and double down on this. Let passion drive your next steps, ensuring that your work remains fulfilling and impactful.

Leverage Your Legacy for New Opportunities

A Lifetime Achievement Award is more than a trophy, it’s a brand asset. Use it to position yourself as a thought leader, expert, or mentor in your field. Leverage your recognition to book speaking engagements, secure consulting opportunities, or even launch an online course.

Your established credibility gives you a unique advantage in personal branding, making it easier to attract partnerships, media features, and business opportunities. Optimize your digital presence by sharing your insights on LinkedIn, writing articles, or hosting webinars that reinforce your expertise.

The Future is Yours to Shape

Winning a Lifetime Achievement Award is not an endpoint, it’s a gateway to new opportunities, growth, and purpose. The key is to redefine success on your terms, stay engaged in learning, and pivot strategically. Whether through mentorship, consulting, or passion projects, you have the power to keep making an impact.

Embracing the next phase of your life means evolving with intention. By staying curious, leveraging your experience, and finding smarter ways to work, you can create a fulfilling future that continues to inspire. If you’re an entrepreneur, executive, or thought leader, your journey doesn’t stop here, your greatest contributions may still be ahead.

With a renewed focus and a strategic approach, you can turn your Lifetime Achievement Award into a launchpad for even greater success. Keep building, keep learning, and most importantly, keep going.

I know that I plan to do just that.

April 3, 2025 Posted by | Uncategorized | , , , , | Leave a comment

Stay Informed and Inspired: Join the Aging Icons Email List

Aging is not about slowing down, it’s about thriving, overcoming challenges and continuing to make an impact. As an Aging Icon you are someone who refuses to let age define your potential, but staying informed about resources strategies and opportunities to maintain your enthusiasm and purpose can be overwhelming.

That’s why I created the Aging Icons email list, your go-to source for insights, updates and inspiration.

Why Join?

By signing up you’ll receive:

Valuable Information – Stay ahead with expert insights on navigating the complexities of aging with confidence and resilience.

Exclusive Updates – Be the first to know about my upcoming presentations, awards and conferences where I share knowledge to empower aging individuals.

New Books and Articles – Get notified about my latest publications, filled with actionable advice for continuing to live a purposeful and fulfilling life.

Community and Support – Connect with like-minded individuals who believe that aging is not a limitation but an opportunity to grow, contribute and thrive.

This isn’t just another newsletter, it’s a community. It’s a movement. It’s about rewriting the script on aging and proving that purpose and passion don’t have an expiration date.

Meet Caryn Isaacs

I’ve dedicated my career to helping seniors break barriers and redefine what aging looks like. As a trusting advocate, author, and speaker, I empower individuals to remain independent, engaged and successful despite the obstacles that society often places in their way.

My mission is to provide the tools and strategies that aging professionals, entrepreneurs, creatives and executives need to continue pursuing their goals and dreams, whether that means staying in business, seeking new career paths, or finding ways to enhance their quality of life.

When others say, “It’s time to slow down,” I say, “It’s time to thrive.”

If you’re ready to stay informed, inspired, and in control of your future sign up today and become part of the Aging Icons community.

Join my e-mail list now.

Together we can redefine aging, one success story at a time

March 16, 2025 Posted by | Uncategorized | , , , , , , , | Leave a comment

Never Stop Learning, The Key to a Lifetime of Growth and Impact

I am honored to receive Pulse’s Lifetime Achievement Award for my work as a patient advocate, mentor, and educator. (https://www.pulsecenterforpatientsafety.org/fcpa)

It’s a humbling recognition of decades spent helping individuals navigate the healthcare system and empowering professionals in our field. But as I step onto that stage, I am not standing still. In fact, I am attending this two-day training because I believe that learning never stops, regardless of age, experience, or accolades.

Many might ask, “Why continue training when you’ve already achieved so much?” The answer is simple. I do it to stay relevant, engaged, and vibrant in both my professional and personal life.

Learning is not just about acquiring new skills; it’s about keeping our minds sharp, expanding our perspectives, and fostering deeper connections with the world around us.

I have spent my career challenging the idea that limitations are set in stone. My book, Aging Icon, was born from this philosophy. Just as I refuse to accept dead ends for my clients, I refuse to accept that I have learned everything there is to know in my field. Every training, every conversation, and every piece of new knowledge adds to my ability to serve others.

The world of healthcare is constantly evolving. New policies, technologies, and treatments emerge every day. If we stop learning, we fall behind and when you’re in the business of advocating for others, falling behind isn’t an option.

Attending training sessions, engaging with new ideas, and collaborating with the next generation of patient advocates ensures that I can continue to provide the best guidance possible.

But beyond professional growth, continuous learning keeps me young in spirit. It introduces me to new people, fresh perspectives, and unexpected opportunities. It fosters curiosity, which in turn keeps life exciting. When we open ourselves up to learning, we expand not just our skill set but also our relationships, our communities, and our world.

Receiving a Lifetime Achievement Award is not a signal to slow down, it’s a moment to celebrate, reflect, and then push forward with renewed purpose. I encourage everyone, no matter where they are in their journey, to seek knowledge, embrace new experiences, and never stop asking, “what else can I learn” because when you stay curious, you stay engaged. When you stay engaged, you stay young. And when you keep learning, you keep making an impact.

March 12, 2025 Posted by | Uncategorized | , , , , , , , , | Leave a comment

Navigating the Dual Role of Caregiver and Solopreneur

As a solopreneur, you already know the challenges of juggling multiple roles, including marketer, salesperson, service provider, and financial manager. But when life adds another layer to your responsibilities, such as caring for aging parents, the balancing act can become overwhelming. This dual role is a reality for many, and while it may feel daunting, it’s possible to handle your work, meet your personal responsibilities, and maintain your peace of mind. With thoughtful planning and the right strategies, you can thrive in both arenas.

Here are some tips to help you manage this delicate balance:

Plan Proactively

It’s not always possible but the best way to prepare for caregiving is to plan before an acute need arises. Research resources in your area, such as home care services, adult day programs, and eldercare advisors. If possible, having a roadmap in place will save time and reduce stress when immediate decisions are required, especially if you know the health situation is progressive.

Additionally, consider:

  • Creating a financial plan to address potential costs.
  • Compiling important documents like medical records, power of attorney, and advance directives.
  • Identifying a support network of friends, family, or professional caregivers who can step in when needed.
  • Talking openly with your parents about their preferences, financial situation, and healthcare needs.

Set Boundaries

Boundaries are essential for maintaining sanity. Clearly define when you are working and when you are available for caregiving duties. Share this schedule with your parents and any other involved parties. While emergencies may arise, having a routine helps create structure for everyone involved.

Leverage Technology

Technology can be a lifesaver when managing dual responsibilities. Use scheduling apps to organize your day, set reminders for medical appointments, and track your work tasks. Video calling platforms make it easy to stay connected with healthcare providers and support networks. Additionally, wearable devices and smart home tools can help monitor your parent’s well-being, giving you peace of mind even when you’re not physically present.

Outsource When Possible

As a solopreneur, you might feel like you need to do everything yourself but that’s simply not sustainable. Delegate tasks in your business by hiring virtual assistants, freelancers, or part-time help. Similarly, seek out caregiving assistance. This could be in the form of professional home care, meal delivery services, or community support programs. Remember, outsourcing isn’t a sign of failure, it’s a strategy for managing priorities effectively.

Practice Self-Care

It’s easy to lose sight of your own needs when you’re focused on others. However, neglecting self-care can lead to burnout, which serves no one. Make time for activities that recharge you, whether it’s exercise, meditation, hobbies, or simply spending quality time with loved ones. Eating well, staying hydrated, and getting enough sleep are non-negotiables. If you’re struggling, consider speaking with a therapist or joining a caregiver support group.

Communicate Openly

Transparency is key in managing expectations with your parents, clients, and support system. Let your clients know if you’ll need more flexible deadlines or reduced availability during certain times. Most people are understanding when you communicate your situation honestly. Similarly, keep open lines of communication with your parents about what you can and cannot do.

Seek Community Support

You don’t have to navigate this situation alone. Reach out to local organizations, religious groups, or online communities for resources and emotional support. Networking with others in similar situations can provide valuable advice and a sense of camaraderie.

Focus on Quality, Not Quantity

When time is limited, focus on delivering high-quality work rather than overcommitting. Prioritize tasks that bring the most value to your business. This might mean streamlining your offerings or temporarily scaling back on less profitable ventures.

Embrace Flexibility

Life with aging parents is unpredictable. Accept that your schedule may change and build in flexibility where possible. For example, reserve blocks of time in your calendar for unexpected caregiving needs, or work in shorter, focused sprints to accommodate interruptions.

Acknowledge Your Efforts

Finally, recognize that you’re doing an extraordinary job managing two demanding roles. Celebrate small wins, and don’t be too hard on yourself if everything doesn’t go perfectly. Caring for a loved one is an act of deep love and commitment and balancing it with running your business is no small feat.

Being a solopreneur and a caregiver is challenging, but it’s also an opportunity to demonstrate resilience, creativity, and compassion. Remember, you’re not alone, and there are resources and strategies to help you maintain your peace of mind while taking care of both your professional and personal commitments.

January 15, 2025 Posted by | Uncategorized | , , , , , | Leave a comment

How Do You Like to Get Your Information?

We live in a world with so many options for sharing and receiving information, and preferences vary widely from person to person. To better understand what works best for you, I’d love to hear your thoughts! Below, I’ve outlined a few common options for communication, along with some pros and cons of each.

Email

  • Pros: Convenient for detailed information, easy to save and reference later.
  • Cons: Risk of being overlooked in a crowded inbox; not everyone checks email regularly.

Text Messages

  • Pros: Instant delivery and high open rates; great for quick updates.
  • Cons: Limited space for detail; can feel intrusive if overused.

Facebook

  • Pros: Casual and community-driven; great for reaching people in groups.
  • Cons: Posts can get buried quickly in the newsfeed; not everyone uses Facebook.

LinkedIn

  • Pros: Professional tone; ideal for business-related content and networking.
  • Cons: Engagement may depend on the user’s activity level; not as immediate as other platforms.

Videos in Emails

  • Pros: Engaging and visually appealing; ideal for storytelling or complex topics.
  • Cons: May not display properly on all devices; larger emails might be flagged as spam.

Links to YouTube or Other Platforms

  • Pros: Easy to share and access; allows for longer, more detailed videos.
  • Cons: Requires leaving the email or platform to view; potential for distraction by unrelated content.

Full Posts in Emails

  • Pros: No need to click elsewhere; great for readers who prefer everything in one place.
  • Cons: Longer emails may lose the reader’s attention; not ideal for mobile devices.

Links to Posts

  • Pros: Keeps emails short and focused; encourages engagement on the linked platform.
  • Cons: Requires an extra step to access the full content; not ideal for users with limited time or bandwidth.

Your Input Matters

Now it’s your turn. How do you prefer to receive information? Do you have a go-to format that works best for your busy schedule? Are there methods you find especially engaging, or ones that you avoid at all costs?

Your feedback will help ensure that I’m reaching you in a way that’s both effective and enjoyable. Feel free to share your preferences in the comments, or drop me a quick message (using your favorite style of communication!).

January 7, 2025 Posted by | Uncategorized | , , , , | Leave a comment

Embracing Adventure and Staying Vibrant, Productive, and Passionate as an Aging Icon

As we age, society often whispers messages of limitation and irrelevance. These whispers can become a deafening roar, convincing many to step away from the pursuits that once lit up their lives. But I believe, wholeheartedly, that this narrative must change. It’s not only possible but essential for us to remain vibrant, productive, and deeply engaged with our work and passions as we grow older.

Former U.S. President Jimmy Carter’s recent words offer a stirring call to action: “I’ve tried not to fear defeat. Too many people are so timid about trying bold things and ambitious things and challenging and unpredictable things, adventurous and exciting things, gratifying things that they restrict their own lives” (The Daytona Beach News-Journal, 12/30/24). Carter’s insight resonates powerfully, reminding us that it is never too late to pursue bold, fulfilling endeavors.

The Fear of Irrelevance

Aging often brings with it an unspoken fear: the fear of being left behind or no longer having value to contribute. This mindset can be paralyzing, preventing us from staying engaged in our life’s work, chasing dreams or rediscovering the passions that once defined us. But it doesn’t have to be this way. Life is meant to be lived fully at every stage, with no exceptions!

Aging Icons often bring with them a wealth of experience, insight, and emotional depth that make our contributions even more valuable. Whether it’s a skill honed over decades, a passion waiting to be rekindled, or a bold new interest to explore, now is the time to embrace life’s adventures with courage and enthusiasm.

Rekindling Your Passions

As Carter’s words suggest, it is vital to resist timidity. Think back to the activities that once made your heart race and your spirit soar. Were you a painter? A teacher? A writer? An advocate for a cause close to your heart? Did you run a department or lead a successful company? Whatever it may be these passions still hold the potential to enrich your life and the lives of others.

Rekindling a passion doesn’t have to be overwhelming. Start small. Take a class, join a community group, be a mentor, or simply set aside a little time each week to reengage with what you love. You may find that these activities not only bring you joy but also inspire others to follow their own dreams.

Staying Connected and Curious

Isolation can be one of the biggest hurdles to staying vibrant in later years. Surrounding yourself with family, friends, and like-minded, engaged individuals can help you maintain a sense of purpose and belonging. These connections also serve as a support system, encouraging you to take risks and embrace new challenges.

At the same time, staying curious about the world can open doors to unexpected opportunities. Attend lectures, read widely, or travel, whether that’s to a neighboring town or a distant country. Curiosity is the key to continuous learning, and learning is one of the most effective ways to stay mentally sharp and engaged.

Redefining Productivity

Productivity doesn’t have to mean working a 9-to-5 job or achieving societal markers of success. It’s about doing things that matter to you. Volunteer for a cause, mentor younger generations, or write a memoir. These acts of contribution can be deeply gratifying, proving that your knowledge and talents are timeless.

Remember, productivity can also mean self-care and personal growth. Taking care of your health, practicing mindfulness, and setting personal goals are all forms of productivity that enhance your quality of life and enable you to continue pursuing your passions.

Finding Purpose in Bold Challenges

Carter’s encouragement to take on “bold things and ambitious things” is a call to stretch beyond comfort zones. While this might seem intimidating, it can also be incredibly empowering. Perhaps it’s time to start that nonprofit you’ve always dreamed of or to pick up a new skill, like learning to play an instrument or mastering a foreign language. You may even wish to stay engaged with the industry you worked in before, and attend networking or association meetings or events.

Stepping into new challenges means you’re embracing life as a period of growth and transformation. These experiences remind us that life is always unfolding, full of opportunities to make a difference.

A Legacy of Passion and Purpose

Living vibrantly as we age is not just about personal fulfillment; it’s about leaving a legacy. By continuing to pursue our passions and engaging with the world, we inspire others, children, grandchildren, and our communities, to do the same. This ripple effect ensures that the spirit of adventure and resilience continues for generations to come.

The Time is Now

The journey of an Aging Icon is not a descent into irrelevance but a climb toward new heights of understanding, contribution, and joy. Take Carter’s words to heart and refuse to let fear or timidity restrict your life. Instead, embrace your passions, stay connected, and seek out bold and adventurous challenges.

You have a treasure trove of opportunities waiting to be unearthed. Don’t let them pass by unnoticed.

January 2, 2025 Posted by | Uncategorized | , , , , | Leave a comment

Embracing the Old While Welcoming the New

In our frenetic, tech-driven world, it’s easy to dismiss certain things as outdated, such as landlines, handwritten letters, and yes, even people with grey hair and wrinkles.

But sometimes, what seems old-fashioned isn’t just relevant, it’s invaluable.

Take landlines, for example. After 9/11, when cell towers failed, landlines were the lifeline. People lined up at phone booths in NYC’s Financial District to check on loved ones because wired lines were the only reliable communication.

In an emergency, they remain a critical safety net, yet today, many see landlines as relics of the past, forgetting their role as a dependable backup. Phone booths are considered a thing to mock!

So, what else we dismiss too quickly, assuming it’s obsolete? Here are two that came to mind immediately:

Paper Maps

Who uses paper maps anymore, right? With GPS on our phones, it seems like paper maps belong in history books. But imagine being on a remote road trip with no cell signal or trying to navigate a city when your phone dies.

Paper maps don’t crash, and they never run out of battery, plus they give you the big picture something step-by-step navigation apps often lack.

Paper maps teach us to read and orient ourselves in the world, skills that have become surprisingly rare. They’re not just useful, I think they’re empowering.

Handwritten Notes

In the era of emails and texts, handwritten notes feel like a lost art. But think about the last time you received one, whether it was a thank-you card from a friend or business contact, or a note just to say hello. Didn’t it feel different? More personal, and perhaps even more important.

Handwritten notes create connection in a way that pixels on a screen simply can’t. They’re tactile, thoughtful, and meaningful. They show someone took the time, and in a world of instant everything, that effort stands out.

Many of us save meaningful handwritten notes and cards, and even put them up on a bulletin board to look at when we need a lift.

But let’s flip our focus to people.

Too often, society writes off those with grey hair, an unsteady gait, and wrinkles, dismissing their value as “irrelevant.”

But those “older people” are walking libraries of wisdom, resilience, and perspective.

They’ve lived through disasters, adapted to change, and often embrace both the old and new with remarkable grace.

Their stories, knowledge, and experiences remind us that not everything or everyone needs to be replaced by something shiny and new.

There’s value in keeping a foot in the past while we step into the future. Of course we should embrace
innovation. But let’s also remember the value of what came before.

Landlines, paper maps, and handwritten notes retain their value, and all serve as reminders that some “old” things are worth holding onto, and so are the people who remind us of these things.

We should appreciate and remember the past while we innovate for the future. Because sometimes, what we think is obsolete is actually what we need most.

December 19, 2024 Posted by | Uncategorized | Leave a comment

The Power of Testimonials, Recommendations, and Endorsements: Why They’re Essential for Success

In today’s connected world, testimonials, recommendations, and endorsements are essential. They’re not just for politicians seeking office or students applying to college, they’re valuable for anyone looking to build credibility, gain trust, and stand out. From LinkedIn to Google, recommendations shape how others perceive us, providing powerful social proof that can open doors and cement our reputation. 

Politicians rely on endorsements to demonstrate credibility and trustworthiness, often with influential figures backing their campaigns. Similarly, letters of recommendation have long been critical for college and job applications, offering a third-party perspective on our character, achievements, and potential. In the professional world, recommendations, especially those on social platforms like LinkedIn, offer this same validation and can be incredibly compelling.

Why Recommendations Matter on LinkedIn and Beyond

When someone takes the time to write a thoughtful recommendation, it speaks volumes. On LinkedIn, recommendations serve as tangible proof of our work ethic, skills, and impact, bringing our professional narrative to life. Unlike a resume, which lists facts and accomplishments, a recommendation provides context, adding depth to our profile and helping us stand out. 

Endorsements are particularly effective when they come from people with authority or direct experience. They give readers insight into why someone values your skills and attributes, reinforcing your brand in an authentic way. A recommendation, especially when it’s detailed, helps build a relationship between the endorser and the endorsed, showing the strength of the professional bond and validating each party.

How Recommendations Help You and the Endorser

Here’s the great thing about recommendations: they’re a win-win. When you recommend or endorse someone, you’re not only helping that person, but you’re also showcasing your own expertise, generosity, and network. A well-crafted recommendation reflects positively on the endorser by highlighting their judgment and understanding of quality work and character. This reciprocal value is why giving and receiving recommendations strengthens relationships and makes both people more memorable.

For example, imagine an author who just released a book and now seeks endorsements from readers, peers, and mentors. Each recommendation posted on social media, LinkedIn, or Google enhances the book’s visibility and credibility. These testimonials also add depth to the endorser’s own brand by showing their involvement in supporting meaningful work, making it clear they’re engaged, insightful, and collaborative.

Building Trust on Google and Social Media

In addition to LinkedIn, platforms like Google are vital for establishing trust and a positive reputation. Google reviews can significantly influence how potential clients perceive you or your business. High-quality recommendations and testimonials on Google create a trusted image, encouraging people to choose your services or products over others.

Likewise, reviews on Amazon or Goodreads are crucial for authors, as they drive readers’ trust and often help new readers discover their work. Recommendations here are just as influential as those on LinkedIn and provide an additional layer of credibility.

Take Action and Start Building Your Own Bank of Recommendations

To build your own testimonials, don’t hesitate to ask those who know your work well. Start with colleagues, clients, and mentors who can speak to your strengths in specific ways. And remember, it’s a two-way street, look for opportunities to offer thoughtful recommendations for those in your network. 

Don’t be shy and start gathering those recommendations today!

November 19, 2024 Posted by | Uncategorized | , , , , , | Leave a comment

What We Can Learn About Leveraging Influence and Visibility From the 2025 Presidential Election

When it comes to building your personal brand, strategic visibility matters.

And in today’s digital world, one of the best ways to grow your visibility is through LinkedIn.

After all, LinkedIn is the platform for professionals looking to expand their network, build credibility, and reach an audience that can support their goals.

I recently experienced this firsthand when my LinkedIn profile was updated with the expert guidance of Marc Halpert, a  LinkedIn guru who truly understands how to highlight unique strengths.

With additional support from my own community, including Adrian Miller and the extraordinary Adrian’s Network, I was able to refine my LinkedIn presence to reflect my mission authentically.

(If you’re unfamiliar, Adrian’s Network is a powerful community of business professionals dedicated to mutual support, growth, and relationship-building.)

In my work, helping aging icons live their best lives means helping them stay relevant, inspiring, and connected. Here’s how you can do it, too:

Why LinkedIn Matters for Aging Icons

As we grow and evolve in our professional lives, our stories, accomplishments, and even ambitions may shift. LinkedIn allows us to showcase these transitions and communicate who we are, what we stand for, and where we’re heading. For aging icons, whether they’re retired CEOs, public figures, or emerging authors, LinkedIn is the perfect platform to amplify their message, connect with a like-minded audience, and continue to inspire.

Updating your profile isn’t just about checking a box. It’s about defining your purpose, aligning it with your audience, and communicating your value. A refined LinkedIn profile can help you stand out in a sea of professionals, attracting opportunities and inspiring a new generation.

The Importance of Reviews and Endorsements

For those who’ve just written a book or launched a new venture, endorsements and reviews can be game changers. Think of them as the modern-day equivalent of a handshake, a warm nod from someone respected in your industry, vouching for your credibility and worth.

As the author of Aging Icon, I’m sharing a message that resonates with countless people who are looking to live with purpose and passion in their later years. Now, it’s time for me to spread the word!

I’m asking you for LinkedIn endorsements and book reviews so that potential readers will see the value of my book, and LinkedIn endorsements will reinforce my authority in my field. My LinkedIn profile can be found at: https://www.linkedin.com/in/agingicon/

(The link to my book is  https://a.co/d/bfGEG3J)

If you’re ready to make your mark, I encourage you to reach out to Marc Halpert for expert LinkedIn guidance, as well as explore the supportive community at Adrian’s Networ

I’d love to connect with others, and I invite you to join me on LinkedIn and share your own stories to living life fully, no matter the age.




November 12, 2024 Posted by | Uncategorized | , , , , | Leave a comment

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